E - Business 2008 : creating a future advantage!

Thu 25th Sep '08 09.30am to 16:00pm

Traditional business activities have been transferred to the web; buying, selling, meeting, networking, marketing, to name but a few.

E-Business is the new way to work.   More than that, e-business is becoming the most effective way to work, enabling businesses to reduce costs and maximise market reach, as well as share knowledge and make new connections, through the power of the internet. 

About the Conference
E-Business 2008: Creating a future advantage is the National B2B Centre's first annual conference, with a very important objective: to share e-business expertise and future insights that will help your business use the internet to perform better and gain a competitve advantage.

It will be an interactive day with workshop opportunities and insightful presentations by highly-acclaimed speakers from the world of e-business.   Among the speakers is Dave Chaffey of Marketing Insights, a well l known e-marketing mentor and best-selling author of Internet Marketing books, and Penny Power, founder of ecademy, a UK business networking website.

The Agenda
The agenda at this inspiring event will include:
* E-Business today; the trends and technology
* Effective Digital Marketing techniques for the SME: Avoiding the common digital marketing errors (by Dave Chaffey)
* The Digital Future: Web 2.0 (by Penny Power)
* A Case Study of a virtual business
* Workshops – choose two sessions from topics including social networking and e-security
* Q&A - ask the experts your questions
* Exhibition, buffet lunch and refreshments
* Tour of the new Warwick Digital Lab available.

Who should attend?
Business owners, managers and senior level marketers, of growing small and medium sized businesses should attend this conference.    It is a pre-requisite that attendees already have a business website and a basic understanding of e-business.